Google: Gmail Blue
Camera: Jonathan Zames
Production: Michelle Ortega
Production design &
Concept Assistance: Micaela Carolan
Casting: Susan Shopmaker
8.6M views to date
Developed and executed the production design and visual concept for Google’s “Gmail Blue” April Fools campaign. Created a clean, hyper-minimal visual language that satirized tech branding while maintaining authenticity to Google’s design ecosystem. Oversaw set aesthetics, color palette, and spatial composition to align with the comedic tone and product parody.
In an effort to bring electronic communications into the 21st century, Google's team of developers has reportedly spent six years working hard to color your email experience. Described as beautiful, fast and powerful, Gmail Blue has all of the features you've come to love -- only now the buttons, text and links are … you guessed it … blue.
-Huffington Post
In an effort to bring electronic communications into the 21st century, Google's team of developers has reportedly spent six years working hard to color your email experience. Described as beautiful, fast and powerful, Gmail Blue has all of the features you've come to love -- only now the buttons, text and links are … you guessed it … blue.
-Huffington Post
